Entrepreneurship and Communication

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Course Description

This unit is intended to equip you with knowledge, skills and attitudes that will enable you apply entrepreneurship knowledge in business and other environments. A course requirement for ATD 1.

A trainee who takes this unit should be able to:

  1. Identify concepts of entrepreneurship.
  2. Identify entrepreneurial opportunities.
  3. Venture in to a new venture.
  4. Identify appropriate business expansion strategies.
  5. Develop a business plan.
  6. Apply appropriate entrepreneurial marketing strategies.
  7. Apply the concepts of business communication to manage an organization.